
But now this item, from the LA Times' Andrew Malcolm, does require some comment. Under the headline, "Countdown begins for end of Keith Olbermann's 'Countdown'?", Malcolm lays out a data-based argument:
In the most desirable TV demographic of 25-54, which Keith will soon outgrow himself, "Countdown" lost 44% of its audience from the beginning of President Obama's term until this year. It could have been worse -- say, 45%.
Olbermann averaged 268,000 viewers last month in that sector. That's just several thousand sets of those eyes more than Campbell Brown over on CNN. According to one count, Keith even finished in that time slow behind Nancy Grace. Nancy Grace!
And it gets worse:
His MSNBC audience was only 696,000 viewers 24-54 behind O'Reilly, whose audience has grown 55%, according to Bercovici. Of course, it might be worse this month.
In the immortal words of Edward J. Smith, captain of the Titanic, "What iceberg?"