When Dan Lyons broke the story in The Daily Beast that Facebook had hired Burston Marsteller, the p.r. giant, to spread dirt on Google, the Cable Gamer's eye lingered on one name: Jim Goldman. Goldman was one of the two BM execs who were implicated in the scheme. Indeed, by now BM has admitted that it did exactly what Lyons said it had done.
And then The Cable Gamer remembered: Goldman had once been at CNBC; indeed, TCG had written about Goldman back in January 2009, when he, Goldman, had seemingly tried to help cover up the truth about Apple CEO Steve Jobs' health. (See, under the dictionary of definition of what not to do in journalism, "currying favor with sources by covering up the truth.") Here's the TCG flasback:
Seems to The Cable Gamer that CNBC owes Lyons a big fat apology.
Home » » Ex-CNBC in the middle of sleazy doings at Burson-Marsteller. And so CNBC owes an apology to Dan Lyons.