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A "democratic" busines channel

Written By mista sense on Thursday, February 8, 2007 | 7:31 PM

Jon Friedman of Marketwatch had perhaps the most interesting take on the announcement--finally!--that Fox was going to launch its business channel by the end of this year.

Friedman recalled an interview he had conducted with Cavuto back in January, when Friedman asked Cavuto about his news philosophy. To which Cavuto answered: "Don't be pompous. Don't be an elitist. Many in our profession try to sound like the smartest guy in the room. Too many business journalists talk only to brokers -- democratize it. If I'm only talking to brokers, I'm limiting myself."

But of course, there's more to this story than Cavuto's small "d" democratic news philosophy. There's also his history, including his ten years at CNBC before he came over to Fox News in 1996. And of course, Roger Ailes was the chief of CNBC in its glory days, in the early-to-mid 90s, when Ailes turned a 9-5 business channel into something truly exciting: a 24-hour channel that did business news during the day, and other news, as well as talk, in prime time and at night.

Today's CNBC has spectacularly failed to pull together a prime time lineup, and meanwhile, the the daypart of CNBC is in the not-so-sweet throes of Bartiromo-gate.

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